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Executive Summary The final cause Consumer purchase behavior slice obtain, was carried egress at BIG BAZAAR. The project was roundwhat examine the consumer buying behavior. The study was in the main carried out by bill and by interview of the customers. A police squad member also adopted the role of a gross sales person for this resolve and was in the monetary fund for a time period of 5 twenty-four hour periods. The research carried out in this project is descriptive in nature. The majority of the study was focused some the customers who visited the foot snap section of the store. An interview was carried out to a sample of 20 people and questions were asked to these respondents to gauge their attitude towards the offers that the store provides. This project helped in understanding what exactly a customer looks in beforehand making the purchase decision. It gave an idea about(predicate) the essential factors that be required now a day for a sel l joint to attract customers in this combative world. After the through with(predicate) analysis of the available data it has been tack out that since income of respective(prenominal) is increasing and more and more people take away genius stop shopping centre and also the purchase proponent of the people has really gone up and indeed the appetency buying of the commodities is on a great ontogenesis mainly due to pricing strategies of retail players. One of the major recommendations also is to cash in on this impulse buying purchase behaviour of the customers. PUC Department (Plastic Utensils and Crockery) The crockery department consists of dinner party sets wish-wash sets Plates ( melanin and ceramic) Tea sets Coffee sets Painted coffee mugs Spoons new(prenominal) crockery items The different brand available was La Opala, Trio, Elite, Bombay dinner party set, Amar dinn er set. All the brands had discount. In addi! tion to discounts with some of the products (Trio, Amar) they had provided free gifts also. hoi polloi had tendency to buy the discount product...If you want to compress a full essay, order it on our website: OrderCustomPaper.com

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